Malibu

POS, Packaging, Custom Merch

For Malibu, we developed the iconic pineapple glasses that bring summer vibes to life year after year. Designed and implemented by us, this item has become a staple of the brand.

On-pack promotions like this are always an exciting challenge. They need to stand out, boost sales, and be sustainably produced. That’s why we’re especially proud of the innovative VAP (Value Added Packaging), which is the first of its kind on the European market, being fully paper-based.

Completely plastic-free and made from recyclable materials, it combines sustainable production with eye-catching design that immediately grabs attention on the shelf. Year after year, this project demonstrates how creativity, functionality, and environmental awareness can work together seamlessly.

MALIBU colorful cups - fresh idMALIBU vase merchandise - fresh id
MALIBU drink cup - fresh idMALIBU cups - fresh id